Char-Broil
Digital Experience, E-Commerce
Digital Experience, E-Commerce
Client:
Char-Broil
To elevate the Char-Broil brand and activate their brand promise of delivering forgiving solutions to everyday grillers, a new and innovative digital experience helped engage new consumers and solve real world problems, like finding replacement parts. The refreshed digital experience is modern and approachable, contextual and intuitive, and designed to be useful for grillers of all skill levels.
—Creative Direction
—Strategy
—UX
To elevate the Char-Broil brand and activate their brand promise of delivering forgiving solutions to everyday grillers, a new and innovative digital experience helped engage new consumers and solve real world problems, like finding replacement parts. The refreshed digital experience is modern and approachable, contextual and intuitive, and designed to be useful for grillers of all skill levels.
—Creative Direction
—Strategy
—UX
